(Image Source: GMA Network) |
GMA International (GMAI), the global arm of the Philippines' largest broadcasting network, continues to prove that Filipinos abroad can be #StrongerTogether and, at the same time, closer to home as it further grows its digital presence across various social media platforms. As of June 2021, GMAI's social media accounts for international channels GMA Pinoy TV, GMA News TV and GMA Life TV gathered almost 2.4 million followers worldwide on Facebook, Twitter, Instagram, YouTube and TikTok.
Flagship international channel GMA Pinoy TV on TikTok, which now has more than 120,000 followers as of June 2021, is its fastest-growing social media account with month-on-month growths of 147 and 304 percent in the months of April and May, respectively. Its top TikTok video, an excerpt from GMA's long-running comedy program Bubble Gang, has already reached 3.7 million views to date while its other content records an average of 200,000 each. The GMA Pinoy TV Facebook page, GMAI's biggest social media asset, likewise posted significant increase with a six-percent quarterly growth and accumulating 1.48 million followers as of June 2021 and an average of 7.6 million video views per month in 2021.
Even with the pandemic, the channel continues to provide top-notch entertainment to Kapuso viewers and organize various efforts for them such as the 123rd Philippine Independence Day in various parts of the globe and the "DongYan #StrongerTogether FanCon" with Kapuso royalties Dingdong Dantes and Marian Rivera. The GMA Pinoy TV Facebook page also houses original series that feature the brightest Kapuso personalities and stories of Kapuso viewers abroad including "Quick Chat", "EntrePinoy Abroad" and "Behind The Seen". On the other hand, GMA Pinoy TV also remains to be the leading international Filipino TV channel brand on Twitter and Instagram with a follower count of 87.5K and 236.1K, respectively, as of June 2021 while its YouTube channel currently has more than 2.6 million video views since its creation in 2019.
The Kapuso abroad are also serving various entertaining content on GMAI's other social media platforms such as GMA News TV and GMA Life TV on Facebook, Twitter and Instagram. These platforms continue not only to be the source of joy, but also the latest news from the Philippines especially GMA News TV which gained an eight percent growth on Twitter during the first quarter of 2021. GMA Life TV, on the other hand, achieved an 11 percent growth on Instagram on the same period. Join GMA International's growing family online by following GMA Pinoy TV, GMA Life TV and GMA News TV on Facebook, Twitter, Instagram, YouTube, TikTok and Viber.