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| POCO C40 (Image Source: Orange Magazine TV/POCO) |
POCO, a popular technology brand among the world’s young techies, has launched its new budget-friendly entertainment smartphone POCO C40 on Shopee, the leading e-commerce platform in Southeast Asia and Taiwan. Launched on August 16 as part of POCO’s Super Brand Day campaign in the Philippines, the POCO C40 smartphone comes at an unbeatable price of Php5,299 for the 3 GB + 32 GB and Php5,990 for the 4 GB + 64 GB while offering segment-leading performance.
Boasting a huge 6.71-inch LCD Dot Drop display, the largest display ever featured on a POCO smartphone, users are able to be fully immersed in the POCO experience. Its large screen and intuitive features make watching videos, playing mobile games and even texting more accessible and help kill time while travelling. Built with Corning Gorilla® Glass, the device is also scratch-resistant, making it the ideal companion for outdoor adventuring this summer. The display has a brightness rating of up to 400 nits, complemented with features such as Sunlight Mode Display which smartly sets screen brightness in proportion to exposed direct summer sunlight. Reading Mode switches the screen to a warmer colour temperature to reduce eye strain during long reading sessions. POCO C40 also boasts a whopping 6,000mAh battery, lasting more than two days on a single charge. It also supports 18W fast charging to maintain high-grade performance throughout the day.
An entertainment powerhouse, POCO C40 has added a powerful loudspeaker to enhance users’ overall experience. POCO C40’s speakers open up a world of vibrant sound for clearer phone calls, more expressive music listening, and captivating audio-visual experiences to stay up to date while on the go. The device is fitted with a dual back camera array, with a 13MP main camera and 2MP depth sensor, as well as a 5MP front camera. This setup comes with the added support of a wide range of innovative photography and videography features and modes, that capture each and every moment with clarity and precision. The 5MP front camera is perfect for selfies and video calls, while the 2MP depth sensor lens allows real-time depth detection for an undeniable aesthetic and quality in photo composition. Under the hood, POCO C40 carries JLQ Technology’s latest high-performance octa-core JR510 processor. Its mobile platform is built on an 11nm process with eight Cortex-A55 cores running up to 2.0GHz. POCO C40s young and vibrant design encapsulates a bigger and bolder look and makes it more secure in your hands than ever before.
POCO C40 Specifications
- Android 11 OS, MiUI 13 For POCO
- JLQ JR510 octa core processor
- Mali-G57 GPU
- 6.71-inch Full HD+ IPS LCD capacitive multitouch DotDrop display with notch
- Corning Gorilla Glass
- 3/4 GB of RAM
- 32/64 GB of internal storage
- Expandable memory up to 1 TB via microSD card
- 13 megapixel main autofocus, f/2.2 + 2 megapixel (with depth sensor) rear cameras with LED flash
- 5 megapixel front camera with f/2.2 aperture lens
- WiFi/Bluetooth/USB OTG/USB Type-C
- GPS/A-GPS/GLONASS/Galileo/BeiDou
- Face recognition, fingerprint sensor
- Dual Nano-SIM, Dual Standby
- 4G LTE/3G HSPA+ connectivity
- 6000 mAh non-removable Li-Po battery, 18W fast charging
Dimensions: 169.59 x 76.56 x 9.18 mm
Weight: 204 g
Available Colors: Power Black, Coral Green, POCO Yellow
POCO Global Product Marketing Head Angus Ng says, “POCO’s products have always required best-in-class performance on all fronts and meeting the highest standards for top-quality entertainment while maintaining competitive affordability. We are excited to offer our loyal users and fans amazing deals for our latest products through the POCO Super Brand Day on Shopee Mall. We can’t wait to see more users using our great POCO products in the region, and now making it even more accessible and affordable with great deals through an e-commerce platform, like Shopee.” Shopee Regional Brand Partnerships Director Pavan Challa shares, “Across the region, we continue to see strong consumer demand for electronic lifestyle products such as smartphones, laptops and smart gadgets on Shopee. Thus, we are always glad to work with e-commerce-focused technology brands such as POCO, to give our shoppers exclusive first-hand access to innovative new technologies, such as the new POCO C40. Together with POCO, we look forward to bringing more innovative devices to shoppers at wallet-friendly prices on Shopee Mall.”
