| (Image Source: PinoyGamer.ph/Wemade) |
Leading global game developer Wemade is expanding its starter support event for the global service of its MMORPG Legend of YMIR alongside the introduction of Indonesian language support and regionally tailored content aimed at strengthening the game’s localized player experience. Designed to help starter players settle in faster, the enhanced support event offers a six-week progression program featuring staged check-in rewards, equipment, and essential growth materials for character development.
To ease early progression, players will receive key rewards throughout the leveling process. Rewards ranging from Rare- to Epic-grade items, along with level achievement rewards, are designed to help players grow their combat power more efficiently and ease the transition into mid- and late-game content. Wemade is also preparing a slate of upcoming updates for existing and returning players. The update roadmap includes expanded progression systems, raid content, cooperative gameplay features, and clan-based battle content, offering a wider variety of gameplay experiences across progression, cooperation, and competitive play. Additional growth systems and combat-focused updates will continue rolling out in phases. As part of the update, Wemade is also expanding localized content for Indonesian players. Alongside Indonesian language support, the update introduces a new Disir inspired by “Barong Ket”, a legendary creature from Indonesian folklore. Buff items inspired by iconic Indonesian cuisine will also be introduced as event rewards, incorporating familiar elements of Indonesian culture into the game.
The initiative reflects Wemade’s broader strategy of creating regionally tailored experiences that go beyond language support alone. Building on its experience operating localized content and servers for players in the Philippines, Wemade plans to continue expanding culturally relevant content tailored to players across different regions and markets. A Wemade representative stated, “We wanted to create an environment where players beginning their journey in Legend of YMIR can settle in faster and jump into the game’s main content sooner, while naturally incorporating each region’s cultural identity into the game. Moving forward, we will continue strengthening Legend of YMIR’s global presence by delivering more immersive and locally tailored experiences for players around the world.”
* * * *
Mang Inasal Named 2025 Top Brand In PH By Influential Brands®
 |
| (Image Source: Mang Inasal) |
Mang Inasal, the Philippines’ Grill Expert, continues to solidify its leadership in the quick service restaurant (QSR) space after being recognized as the 2025 Top Brand in the Philippines under the QSR Grilled Category by Influential Brands®. The prestigious recognition highlights Mang Inasal’s strong connection with Filipino consumers and its lasting influence on dining culture — especially in bringing grilled favorites to everyday meals and celebrations.
“We are truly honored for Mang Inasal to be recognized as the 2025 Top Brand for the QSR Grilled category. This recognition reflects the continued trust and love of our customers who have made Mang Inasal part of their everyday celebrations — from simple meals to meaningful moments shared with family and friends,” said Mang Inasal President Mike V. Castro. He added that beyond being a brand milestone, the award is a testament to the dedication of Mang Inasal’s team members nationwide, stating, “This award represents the passion and commitment of our team who work hard every day — despite evolving business challenges — to deliver the Ihaw-Sarap flavors and Unli-Saya dining experience that Filipinos have come to know and love.” Looking ahead, Mang Inasal remains focused on expanding its reach while staying true to its roots. The brand is committed to bringing more delicious, affordable, and proudly Filipino meals to communities across the country, while continuing to innovate and elevate its offerings.
With an awardee portfolio of over 500 of Asia’s most influential companies, Influential Brands® presents the Top Influential Brand award annually to honor companies from countries including Singapore, Malaysia, Thailand, Indonesia, the Philippines, and China among others, that have significantly shaped consumer preferences and industry benchmarks. The recognition is given to brands that demonstrate strong brand equity, innovation, and sustained customer engagement across a wide range of sectors, making it a meaningful benchmark of brand strength and influence.
* * * *
Jollibee Launches “Jolly Puzzle Adventures” Kids Meal With First-Ever Phygital Toys And AR Experience
 |
| (Image Source: Jollibee) |
Kids and families are in for a new kind of mealtime excitement as Jollibee, the country’s no. 1 fast food chain, introduces “Jolly Puzzle Adventures”, the latest Kids Meal offering which was launched nationwide last May 1. “Jolly Puzzle Adventures was created to make Kids Meals more engaging by combining traditional play with simple digital interaction that children can easily enjoy. We wanted to give kids something they can hold, build, and explore, while also letting them experience Jollibee and Friends in a more interactive way through augmented reality,” said Jollibee Philippines Vice President of Marketing Dorothy Ching.
Available until June 30, the new Kids Meal promotion is offered across all major channels including dine-in, takeout, drive-thru, delivery, and big order service. Each Kids Meal purchase of select items such as Yumburger, Burger Steak, Jolly Spaghetti, 4-piece Chicken Nuggets, or 1-piece Chickenjoy comes with one Jolly Puzzle Adventures toy set. The new collection introduces Jollibee’s first-ever phygital toys which combine physical figurines, toy accessories, and puzzles with a digital feature. After completing the puzzle, children can scan the QR code using a mobile device to unlock an augmented reality experience that brings Jollibee and Friends and their worlds to life on screen. Each toy set features adventures that include Jollibee’s Dino Discovery, Hetty’s Butterfly Chase, Popo’s Speed Race, Yum’s Space Exploration, and Twirlie’s Deep Sea Quest. Each variant is designed to encourage hands-on engagement while extending the experience into a digital environment that blends imagination, play, and technology.
Jolly Puzzle Adventures reflects Jollibee’s continued effort to innovate its Kids Meal experience by creating offerings that are not only fun but also educational, reinforcing its position as a brand that adapts to evolving play habits while staying true to its core promise of delivering joy.
* * * *
Iloilo City's Status As A Top Tourism And MICE Destination Gets Major Boost From French Cruise Company
 |
| The delegation of French expedition cruise company Compagnie du Ponant, led by content producer Julien Fabro, visiting the Iloilo City Terminal Market (Image Source: Manila Standard/Iloilo City LGU) |
Iloilo City’s status as a top tourism and MICE (meetings, incentives, conferences, and exhibitions) destination received another major boost with the visit of a leading high-end French expedition cruise company. In a Facebook post, Iloilo City Mayor Raisa Treñas welcomed the return of Compagnie du Ponant which is considering Iloilo City as a stopover destination in its upcoming Asian cruise itineraries. “Welcome back to Iloilo City, Compagnie du Ponant! This leading high-end expedition French cruise company is considering Iloilo City as a stopover destination in their upcoming Asian cruise itineraries,” said Treñas.
The group, led by content producer Julien Fabro, filmed in various locations across the city, including the Iloilo Terminal Public Market. The produced content will be used to promote Iloilo City to the company’s future guests worldwide. Treñas also thanked the Marketing Team of the city’s Local Economic Enterprise Office (LEEO) for facilitating the tour for the visitors. She added, “Let us continue to promote discipline, beauty, peace, and cleanliness so that our beloved Iloilo City will be recognized as a top tourism destination.” Iloilo City was recently named by the Department of Tourism (DOT) Western Visayas as the region’s MICE destination and recognized as a tourism champion for promoting multidimensional tourism products. Aside from this, Iloilo City also received the Tourism Mover Award, the Model Tourist Attraction Award for its Iloilo River Esplanade, and the Top Contributing LGU for Same-Day Tourist Arrivals. Former Philippine Senate President Franklin Drilon also lauded the newly redeveloped Iloilo Central and Terminal Markets, saying they are at par with public markets found in Europe and calling them “the most beautiful markets redeveloped through public-private partnership (PPP)”.
The Iloilo City Government entered into a 25-year lease agreement with SM Prime Holdings Inc. which invested approximately Php3B (3 billion pesos) in the Iloilo Central Market and Iloilo Terminal Market to modernize the facilities, transforming them into clean, safe, and efficient commercial hubs. The redeveloped markets now house around 2,000 stalls, providing improved facilities for vendors and a more comfortable and organized shopping experience for consumers. The Iloilo Central Public Market operates from 4:00 am to 10:00 pm while the Iloilo Terminal Public Market is open from 1:00 am to 10:00 pm. The market redevelopment aligns with the local government’s “My Heart Beats In Iloilo City” campaign which aims to showcase the city’s unique heritage and culture while fostering a strong emotional connection between residents and their city.
* * * *
vivo V70 FE Now On Globe GPlan 1799 With Free Limited Edition Zsiga Case
 |
| (Image Source: Philippines Graphic/Globe Telecom/vivo Philippines) |
Smartphone seekers can now pair creativity and convenience as the vivo V70 FE has become available on Globe’s GPlan 1799, offering premium features and fast 5G connectivity. For a one-time cash-out of Php1,400, subscribers can own the vivo V70 FE and receive a free limited edition POP MART Zsiga phone case. The plan includes 50 GB of swappable all-access data, unlimited all-net calls and texts, plus DUO and landline calls for 24 months, making it a practical choice for both productivity and entertainment. It also has unlimited 5G access for 12 months and perks from GlobeOne app.
The vivo V70 FE is equipped with a 200MP OIS ultra-clear camera, built for users who want effortless yet high-quality results. Photos remain sharp and detailed even when cropped, allowing content creators to capture and refine images without compromising clarity. From spontaneous snapshots to curated social feeds, the device supports creativity with minimal effort. Adding a distinctive touch, the phone features exclusive photo borders inspired by POP MART’s Zsiga, enabling users to personalize images with playful, eye-catching frames that stand out online. Engineered for mobility, the vivo V70 FE is ideal for users with active lifestyles. Its long-lasting battery supports all-day use, reducing the need for frequent charging. When power runs low, 90W FlashCharge quickly restores the device in about an hour, ensuring users stay connected with minimal interruption. Combining advanced imaging, expressive design, and dependable battery performance, the vivo V70 FE meets the needs of creators, collectors, and travelers alike. Its availability through Globe GPlan 1799 further enhances its value, delivering both fast 5G connectivity and capability in a single plan.
The vivo V70 FE is now available via Globe GPlan 1799. Customers may visit the nearest Globe store or apply online through Globe Telecom’s online store at shop.globe.com.ph. For more information on the vivo V70 FE , visit vivo's official website at vivoglobal.ph.
* * * *
McDonald’s Fuels MPTC Tour Of Luzon 2026: A Heritage In Motion
 |
| (Image Source: Manila Standard/McDonald's Philippines) |
McDonald’s Philippines supported the 2026 MPTC Tour of Luzon as official meal provider, fueling the country’s biggest cycling event with over 8,000 meals across its 14-stage race as part of its continued commitment to active mobility. Last April 26, McDonald’s hosted a Tour of Luzon kickoff activity dubbed “The Heritage Ride”, an invitational biking event which gathered together officials from McDonald’s Philippines and the Metro Pacific Tollways Corporation (MPTC) as well as other partners and supporters. The McDonald’s-fueled Heritage Ride kicked off at CaSoBē (Calatagan South Beach) in Calatagan, Batangas with a feed zone and stop at the McDonald’s store in Balayan, covering a total of 60.4 kilometers.
“Active mobility is an important part of McDonald’s Philippines’ commitment to sustainability, under our Green and Good program. Through our support for the prestigious Tour of Luzon, we also hope to shine a light on the benefits of cycling as an environmentally friendly and cost-effective mode of transport, which is especially useful during these challenging times,” said McDonald's Philippines Managing Director Margot Torres. Under the McDonald’s Green and Good program, a growing number of stores now have features that help reduce environmental impact while also promoting sustainable practices. Green and Good flagship stores have outdoor Bike & Dine features which are bike-friendly stations where riders can rest, securely park their bikes, and access repair kits while they enjoy their McDo favorites. In addition, McDonald’s has championed cycling through Ride the Arches. Introduced in 2023, this award-winning, world-first initiative that invites both seasoned bikers and biking newbies to pedal from one McDonald’s store to next, with the iconic Golden Arches serving as pitstops and feed zones.
Throughout and beyond the MPTC Tour of Luzon 2026, customers in McDonald’s stores across Luzon can enjoy two (2) McCafé Iced Coffee Original 16oz for only Php89. This promo is available exclusively through the McDo App and can be redeemed via front counter dine-in, take-out, or drive-thru until May 31, 2026.
