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| Here's Vice Cosmetics in the flesh. (Image Source: Entrepreneur Philippines) |
It has been common for Filipinos to learn about many of their favorite
celebrities having their own businesses, but it is rare for these ventures to
gain initial success and traction upon their launch. One, however, has managed
to capture that traction within its launch day and I was surprisingly impressed
by its initial turnout.
When I learned about the phenomenal box-office star Vice Ganda's own
cosmetic brand and its upcoming launch, it is obvious that the public eye will
immediately express support and eventually patronize what is offered from this
unusual cosmetic brand. Once Vice Cosmetics became initially available online,
the initial reception was beyond obvious as it has sold more than 10,000 orders
on the brand's official website before it was automatically taken down temporarily
due to increasing demand. With much traction, I was curious how Vice Cosmetics
literally broke the Internet.
To give you some outlook on what Vice Cosmetics is all about, it is
literally beauty for all where anyone can enjoy and express their own beauty
through a line that offers lipsticks and tube kits with an intriguing price tag
that can cater to the average Filipina beauty. The lipsticks and tube kits
priced at Php195 and Php295 respectively are named after what has been associating
with the phenomenal star throughout his successful career such as Showtime and
Benjamin for the kits and Pak Ganern and Kering Keri for the lipsticks.
These names may be kooky, but they can become relatable to every
person's own persona or behavior. Perhaps the major factor between Vice Cosmetics'
overwhelming reception is the fact that it allows users to become independently
beautiful depending on what is associating them in their own life today. Other
than that, I guess what you need to do now is to try any of them out for
yourself and see how they make you shine as bright and phenomenal as Vice
Ganda.
