(Image Source: ABS-CBN) |
The official Facebook page of ABS-CBN is the first by any Filipino media company or personality to achieve the 20-million milestone on the popular social media plafform. Fans can get their updates and engage in conversations with other fans about the network's programs, biggest stars and project announcements. More Filipinos on the platform can also turn to ABS-CBN for the latest news updates as ABS-CBN News becomes the most liked local news account on Facebook with 18 million likes. Meanwhile, ABS-CBN's undisputed online reach also stretches to YouTube with 26.3 million subscribers and 35.1 billion lifetime views which makes ABS-CBN Entertainment the most followed and most viewed Filipino channel on the site. Moreover, the channel placed 13th in the most watched YouTube channels globally in terms of watch hours as of February 2020 after finishing 2019 in tenth place.
ABS-CBN Entertainment on YouTube offers rich and constantly updated content which includes episode highlights from Kapamilya shows, trailers, behind-the-scenes features, performances, and exclusive interviews among others. More than 40 of the channels owned and managed by ABS-CBN have been awarded with Gold and Silver YouTube Creator Awards which are given to channels that have gained one million subscribers and 100,000 subscribers, respectively. Its most subscribed YouTube channels include ABS-CBN News (8.9 million subscribers with 5.9 billion views), Star Music (4.9 million subscribers), Pinoy Big Brother (3.4 million subscribers), Star Cinema (2.6 million subscribers), The Voice Kids Philippines (2.38 million subscribers) and The Gold Squad (2 million subscribers).
Its continuing leadership on Facebook and YouTube is a big boost to ABS-CBN's transition into being an agile digital company with the biggest online presence among all media companies in the Philippines as well as a growing list of digital properties that appeal to a wide array of audiences. The latest exclusive content streaming on ABS-CBN's Facebook and YouTube pages are "Stay At Home Stories: Mga Kwento Ng Taong Bahay", an empowering and relevant digital show that features the Filipinos' daily struggles amid the COVID-19 crisis; "Pinoy Big Brother: Stay At Home Edition" which highlights the importance of staying at home and giving Filipino netizens the chance to become a "homemate" by accomplishing daily "Ligtasks"; ABS-CBN S+A's "Team FitFil" which features four minute workout and dance routines that will help Filipinos stay fit and in shape while staying indoors; and "PILIkula" and "MNL48 Presents" available on the Facebook and YouTube pages of Star Hunt and MNL48, respectively, where viewers are given the power to choose the lead stars they want to see and the story they want to enjoy right on their fingertips.