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| (Image Source: realme Community) |
realme, the Philippines' number one smartphone brand for 2021, has finally launched the latest addition to its 9 Series: the realme 9i. As the battery powerhouse of the Number Series lineup, the realme 9i is packed with impressive power efficiency features to enable Filipinos to #CaptureMoreChargeLess. Launched via a special livestream event on May 4, the realme 9i comes as an impressive follow-up to the recently launched realme 9 Pro+ and realme 9 Pro which catered to photography enthusiasts and content creators with its flagship-level camera features. This time around, the brand focused on developing battery, charging, and performance features for overall reliability. With this in mind, the realme 9i comes packed with the power-efficient Qualcomm Snapdragon 680, along with a 5,000mAh massive battery, 33W Dart Charge, a 50MP AI Triple Camera, and a 90Hz Ultra-smooth Display, among other notable features.
The realme 9i is equipped with the 6nm Qualcomm Snapdragon 680 processor which delivers excellent results versus the standard 12nm processors usually found in products within the midrange segment. According to data from the realme Lab, this processor consumes 62% less power and affords 46% more performance than the 12nm processor. The latest 9 Series smartphone is also powered by a massive 5000mAh battery which can last 116.38 hours of audio playback, 48.4 hours of calls, 8.3 hours of gaming, and 20.7 hours for messaging. It can also last up to 41 days on standby. To extend the battery life further, the realme 9i also features five software optimizations: Super Power Saving Mode, App Quick Freeze, Screen Battery Optimization, and Power Saving Mode that help regulate its power consumption for longer usage. To complement its battery, the realme 9i is also equipped with 33W Dart Charge technology that can charge up the device from 0% to 100% in just 70 minutes. Compared to its predecessor, the realme 8i, the realme 9i is 36% faster in terms of charging.
In terms of display, the realme 9i is packed with a 6.6-inch 90Hz Ultra Smooth display that supports five refresh rates (30Hz, 48Hz, 50Hz, 60Hz, 90Hz) to help conserve energy depending on the user’s activity. This also allows for a smoother scrolling experience and supports higher refresh rate games. Other features of the realme 9i include a 50MP AI Triple Camera, Dynamic RAM Expansion of up to 5GB, Ultra Fast Side Fingerprint Sensor, and hi-res certified Dual Stereo Speakers. Donning its signature Stereo Prism Design, the realme 9i will come in two colors: Prism Black and Prism Blue. The realme 9i (6 GB + 128 GB) is available in all realme official stores and partner dealers nationwide for only Php11,990.
realme 9i Specifications:
- Android 11 OS, realme UI 2.0
- 6nm Qualcomm Snapdragon 680 octa core processor
- Adreno 610 GPU
- 6.6-inch Full HD+ IPS capacitive multitouch punch-hole display with scratch resistant glass, 20:9 aspect ratio and 90Hz refresh rate
- 6 GB of RAM + Dynamic RAM Expansion up to 5 GB
- 128 GB of internal storage
- Expandable memory up to 1 TB via microSD card
- 50 megapixel main autofocus, f/1.8 + 2 megapixel macro, f/2.4 + 2 megapixel depth sensor AI rear cameras with LED flash
- 16 megapixel front camera with f/2.1 aperture lens
- WiFi/Bluetooth/USB OTG/USB Type-C
- GPS/A-GPS/GLONASS/Galileo/BeiDou
- Dual stereo speakers, face recognition, side-mounted fingerprint sensor
- Dual Nano-SIM, Dual Standby
- 4G LTE/3G HSPA+ connectivity
- 5000mAh non-removable Li-Po battery, 33W Dart Charge
Dimensions: 164.4 x 75.7 x 8.4 mm
Weight: 190 g
Available Colors: Prism Black, Prism Blue
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| (Image Source: Village Pipol/realme Philippines) |
Meanwhile, realme continues to innovate and widen its reach in the country by partnering with leading content and entertainment platform TikTok to be the first-ever smartphone brand to launch in the TikTok Shop Philippines. This is in line with the brand’s commitment to increase its accessibility by seeking new and emerging channels relevant to its audience. “We know the recent emergence of the live shopping format and ‘shoppertainment’ has piqued the interest of today’s consumers and has since opened up so many opportunities for brands to connect with their audience. As a brand that’s for and by the youth, we aim to be at the forefront of this digital movement,” shares realme Philippines Vice President for Marketing Austine Huang.
On April 25, the brand launched its first-ever TikTok Shop and live shopping session where the realme Squad got to know more about realme’s latest products and win exciting prizes. This initiative makes realme the first smartphone brand to board TikTok Shop in the Philippines. “Through our global partnership with TikTok, we hope to engage with this new generation of shoppers by providing them a channel where they can discover and instantly purchase our products, as well as directly communicate with the brand in real time, all in a channel that’s native to their online behavior,” shares Huang. Leveraging its expansive reach on the platform, realme continues to redefine live shopping and promotions through authentic and entertaining content that resonate with its audience. Since it launched its TikTok channel in 2020, the brand has generated over 1 million followers and more than 6 million likes. “We are excited to have realme onboard as a partner in promoting. We hope that TikTok Shop and realme will help shape the e-commerce space in the Philippines and encourage more local businesses to maximize the opportunities to engage with their customers and drive business results on TikTok Shop,” shares TikTok Philippines Head for Public Policy Kristoffer Rada.
