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| (Image Source: Orange Magazine TV/Jollibee) |
When it comes to spreading holiday cheer, Jollibee knows how to do it in style by recently pulling off a “Jolly Snaps” Christmas surprise activity in different malls across Metro Manila that had people all around town buzzing with excitement. Jollibee made surprise appearances at popular spots such as SM City North EDSA and SM Megamall. Families and friends couldn’t believe their eyes as they spotted the iconic bee, giving away some of their Jollibee favorites including the Crispylicious and Juicylicious Chickenjoy, Sweet-Sarap Jolly Spaghetti, Langhap-Sarap Yumburger, and Beefy-Saucy Linamnam Ulam Burger Steak which they delightfully enjoyed with their families and friends.
On top of all of this joy and excitement, they even had the chance to strike a pose with the Jollibee mascot and bring home print-outs of their photos as souvenirs. “This Christmas season, we wish you all the most joyous and memorable celebration with your family and friends. We hope that our simple surprise was able to transform seemingly ordinary mornings into fun, Christmas moments. With our delicious food and the festivities we have in store, Jollibee can help make this Christmas a truly heartwarming time for you and your loved ones," said Jollibee Assistant Vice President Mari Aldecoa.
Harping on the “Make it Christmas with Jollibee Joy” campaign is the nationwide Christmas Light show, which will illuminate the holiday season. Ten stores from all over the country are hosting light shows from now until early January 2024, every evening from 6:00 pm to closing hours. These include BGC Triangle Drive, Katipunan, North Fairview, 9th Avenue Caloocan, Baras Rizal, and Alabang Madrigal in Metro Manila as well as Binalonan Pangasinan, Tagaytay Rotonda, General Maxilom Cebu and Davao Quimpo.
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realme Concludes 11.11 Online Sale On A High Note, Exceeds Offline Targets For realme 11
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| (Image Source: Manila Standard/realme Philippines) |
realme Philippines officially wraps up 11.11 campaign or the biggest sale of the year by achieving milestones across online e-commerce platforms such as Lazada, Shopee, and TikTok Shop. The Squad enjoyed big discounts and amazing Peso deals to kickstart the brand’s annual #realmeWithYou holiday campaign. As the Lazada Biggest Sale concluded its first day of the sale campaign, realme was hailed as the Top 3 brand in the mobile category. In terms of tablets category, realme also clinched the Top 5 spot for the best-selling brands.
realme also culminated the Shopee Grand Pamasko Sale by ranking fifth in the mobile category and third in the tablet category. Meanwhile, realme ended the TikTok Shop Doble Saya Sale as the Top 2 best-selling brand in the electronics category as well as Top 5 for the phone and tablets category. “We cannot express how grateful we are for the immense support that the realme Squad showed us for this recent 11.11 sale. We are excited to unveil more surprises and promos that we hope our fans will enjoy as the holidays approach,” shares realme Philippines Vice President for Marketing Jane Yan. Launched in the local market only last November 9, the realme 11 was well-received by the fans and effortlessly proved itself to be an instant crowd favorite. realme Philippines announced that its newest addition to the Number Series smartphone exceeded its offline sales targets within its first weekend selling.
The realme 11 took the market by storm as it achieved an average of 141% versus its daily offline sales target only after three days of launch. On top of this, the latest mid-range smartphone successfully exceeded the first weekend selling of its predecessor, the realme 10, by a significant 186% in terms of offline sales. “We always strive to innovate the smartphone experience and do the best we can to make flagship-like features accessible to the midrange category. It warms our heart to hear that the realme 11 received a positive response from the fans,” Yan adds.
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foodpanda Brings "Magsinadya Like A Panda" To Masskara Festival 2023
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| (Image Source: The Manila Times/foodpanda Philippines) |
Following the resounding success of last year’s “Balik Yuhum”, Bacolod City was once again aglow with brilliant masks and captivating rhythms during the celebrated return of the Masskara Festival. In collaboration with online food and delivery delivery platform foodpanda, this year’s event restored the smiles of the Bacolodnons as both locals and tourists alike immersed themselves in the joys of Sinadya sa Bacolod. foodpanda joined the exuberant mix this year with its on-ground activation, “Magsinadya Like a Panda”, which ran on October 18-22, 2023 on Lacson Street. The food delivery giant gave both its app users and festival-goers an elevated festival experience that encapsulates its brand philosophy “Live Like A Panda".
The beloved mascot Pau-Pau played a central role in all the celebrations, engaging in numerous festival activities. Those who visited the foodpanda booth had the opportunity to partake in a range of activities, experience Pau-Pau’s preferred awards, and receive an abundance of giveaways. Amidst the rhythm of drums and the vibrancy of the dance parades, festival-goers discovered a haven where all their food desires were effortlessly catered to thanks to foodpanda’s participation. During the Masskara Arena Competition and Masskanamit Culinary Showdown, foodpanda proudly awarded the coveted ‘Pau-Pau’s Choice Award'. Additionally, lucky festival attendees participated in various activities and had the chance to win adorable Pau-Pau plushies as part of the festivities. foodpanda’s presence at the festival added an extra layer of excitement and fun to the celebration.
“foodpanda’s involvement in Masskara Festival is a reflection of our commitment to enhancing our app user’s lives beyond just food delivery. It’s about amplifying the moments of joy and celebration,” says foodpanda Philippines Growth & Marketing Director Patricia Jacinto. It’s also worth noting that the festival wasn’t complete without the special festival vouchers, which ensured that app users enjoyed exclusive discounts on their grocery and food orders, adding an extra layer of excitement to the festivities. For more information on foodpanda’s participation and offerings during Masskara Festival 2023, visit foodpanda Philippines' official website at foodpanda.ph and on social media. Embrace the spirit of Masskara and get ready to Magsinadya Like A Panda!
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LG Showcases Commitment To Culture And Community Through Partnership With CCP's "Himig Hambing"
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| (Image Source: Dot Daily Dose/LG Electronics Philippines/Cultural Center of the Philippines) |
LG Electronics, one of the global leaders in home entertainment and innovation, proudly collaborated with the Cultural Center of the Philippines (CCP) in support of “Himig Himbing: Mga Heleng Atin”. This partnership underscores LG’s dedication to fostering cultural enrichment and supporting the vibrant arts community in the Philippines. “Himig Himbing: Mga Heleng Atin,” a project initiated by the CCP, was designed to celebrate and nurture Filipino heritage through songs and lullabies. The event, which took place on November 5, 2023, at the Tanghalang Ignacio Gimenez (TIG), was an unforgettable celebration of Filipino cultural identity and also served as a book launch for the said project.
This year, “Himig Himbing” introduced a fresh dimension with the addition of eight new music videos, each featuring lullabies inspired by the meticulous research of esteemed ethnomusicologist Sol Trinidad with musical arrangements by Krina Cayabyab. These videos were directed by some of the most renowned Filipino filmmakers in the industry including Zig Dulay, Jerrold Tarog, Sheron Dayoc, Doy and Ida Del Mundo, Ma-an Asuncion Dagñalan, Vic Acedillo Jr, Arden Condez, and Christopher Gozum. LG Electronics played a pivotal role in bringing this extraordinary event to life. As part of its commitment to the arts and cultural enrichment, LG provided ten top-of-the-line TV units for the event. These TVs served as the canvas upon which the captivating music videos from the talented filmmakers were showcased, delivering a visually stunning and immersive experience for all attendees.
Speaking about LG’s involvement with the event, LG PH Managing Director Sungjae Kim said, “LG Electronics believes in the power of technology to enrich lives and strengthen cultural ties. By supporting events like ‘Himig Himbing', we aimed to contribute to the preservation and celebration of the rich cultural heritage of the Philippines.” Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment, home appliances, and air solution products that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao.
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PLDT-Smart Technology Enabled Learning Tools Bring Quality Education To Cabanatuan City Students
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| (Image Source: Orange Magazine TV/Smart Communications, Inc.) |
PLDT and its wireless unit Smart Communications, Inc. (Smart) recently turned over ten desktop computers to the Department of Education (DepEd) Division of Cabanatuan City in the province of Nueva Ecija, to help expand the learning delivery platforms of schools in the area. “PLDT and Smart are committed to help the Department of Education bring inclusive quality education to all Filipino learners so they can help build a MATATAG na bayan in the future. Our support to DepEd Cabanatuan City underscores our longstanding use of technology for good – as the devices and educational materials ensure that no learners are left behind,” said PLDT and Smart Assistant Vice President and Head of Stakeholder Management Stephanie V. Orlino.
PLDT and Smart also installed learning tools in the computers to help the division implement module-based instruction. The Central Visayan Institute Foundation Dynamic Learning Program (CVIF DLP) Learning Activity Sheets (LAS) that were uploaded in the units will aid teachers in simplifying complex lessons and teach students to study on their own. The donation complements PLDT and Smart’s earlier efforts in helping the division improve learning outcomes among Cabanatuan City students. In June, PLDT and Smart onboarded more than 100 teachers and supervisors from the division to the pandemic tested CVIF DLP. The crisis-resilient teaching pedagogy encourages independent learning among students. This is made possible by the CVIF DLP Learning Activity Sheets (CVIF DLP LAS) that help improve the academic performance of students even with little to no teacher or parent intervention.
“The computer devices and, more importantly, the CVIF DLP training will benefit our mentors. Rest assured that we will make full use of these equipment and pedagogy to deliver quality education to all our students,” said Dr. Catalina Paez, PhD., Career Executive Service Officer (CESO) V – Schools Division Superintendent, DepEd Cabanatuan City. Smart and PLDT-Smart Foundation have been supporting the CVIF-DLP for over a decade. PLDT and Smart develop and promote various educational initiatives in line with their commitment to help the nation achieve the United Nations' Sustainable Development Goal (UNSDG) No. 4 on Quality Education.
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SEC, PH Senate, GCash Promote A Culture Of Compliance
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| (Image Source: People's Daily Forum/GCash) |
In line with their shared commitment to build a secure cashless ecosystem, the Securities and Exchange Commission (SEC), together with Anti-Financial Account Scamming Act (AFASA) Bill proponent Sen. Win Gatchalian, Senate deputy majority leader and chairman of the Senate Committee on Banks, Financial Institutions, and Currencies Sen. Mark Villar, and leading finance super app GCash, have kick-started the Compliance Week Celebration, which aims to build trust among users. With the theme "IComply: Elevating the Culture of Compliance Through Intentional Compliance", the Compliance Week Celebration was recently held at the GCash HQ and aims to promote a culture of compliance in the workplace.
In recent years, GCash has actively consulted with the government which it considers a partner in building trust among its growing users. "Compliance is GCASH – Governance, Control, Accountable, Supervision, High-level. To be compliant, we should be accountable and properly supervised, and the culture of compliance should be embedded in all levels,” said SEC director Meonee Felizmenio. During the event, GCash agreed with SEC commissioner Kelvin Lee and Felizmenio to be intentional in compliance because it plays a vital role in maintaining the integrity and stability of financial markets. Furthermore, companies stand to gain by adhering to regulations, fostering trust, and achieving sustainable growth.
“Stability, competition, trust, and transparency remain a common interest of GCash and our government. Constant engagement and collaboration between us is important to fast-track the learning of essential concepts that contribute to its stability,” said GCash president and chief executive officer Martha Sazon. Throughout the Compliance Week Celebration, attendees experienced a diverse range of activities, including panel discussions, workshops, and networking sessions. These activities empowered participants with the knowledge and tools necessary to cultivate a culture of compliance within their respective organizations.
