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| (Image Source: Warner Bros. Discovery) |
Warner Bros. Discovery (WBD) recently announced that its streaming service Max will be officially launching on November 19, 2024 in Indonesia, Malaysia, Philippines, Singapore and Thailand as well as Taiwan and Hong Kong. Max will be a brand new streaming experience in the region bringing fans blockbuster movies, groundbreaking series, iconic hits, engaging real-life content and family favorites through a strong product experience. Max brings together the highest quality entertainment from beloved brands like HBO, Harry Potter, the DC Universe, Cartoon Network, Max Originals, and the best of Hollywood movies as well as can’t-miss programming from Discovery, TLC, AFN (Asian Food Network), Food Network, ID (Investigation Discovery) and HGTV all in one place.
Max subscribers in these markets will now be able to enjoy an elevated streaming experience on multiple devices with an easy-to-navigate interface including personalized recommendations, seamless search, genre rails and brand hubs. Providing a more intuitive way of exploring Max, subscribers can create up to five unique profiles each customizable with favorite characters as avatars, receive content picks based on viewing habits and customize profiles for kids, curated with age-appropriate content and parental controls. WBD Chief Executive Officer and President of Global Streaming and Games JB Perrette said, “We are thrilled to bring Max to more consumers in Asia. Max brings together unparalleled quality content from iconic brands like HBO, Discovery, the DC Universe, Harry Potter, AFN, and Cartoon Network as well as Hollywood blockbusters all in one place. Building on successful launches in the U.S., Latin America and Europe, Asia Pacific represents the next phase of Max’s globalization, making Max available now in over 72 markets with more to come in 2025.” WBD Asia Pacific (APAC) President James Gibbons said, "Warner Bros. Discovery has long entertained fans across Asia Pacific with culture-defining content from powerhouse brands. For the first time, this programming will be available in a brand new streaming app for regional audiences with Max combining incredible breadth and depth and a best in class viewing experience.”
Max will offer a collection of fan favorite content from theatrical hits, culture-defining shows, best in class real-life stories across food, home, lifestyle and documentaries, as well as family favorites. As the exclusive streaming home for groundbreaking HBO Originals, Max will feature a slate of exclusive stories including new series Dune: Prophecy, the Game Of Thrones prequel A Knight Of The Seven Kingdoms, IT: Welcome to Derry, the upcoming Harry Potter series, and new seasons of House Of The Dragon, The White Lotus and The Last Of Us. Subscribers will also have access to award-winning series True Detective, Game Of Thrones and Succession as well as Max Original adult animation Creature Commandos, the first series out of the new DC Universe under James Gunn and Peter Safran. Max will also feature the best of Hollywood movies including the full Harry Potter movie collection, Dune: Part Two, Barbie, Aquaman And The Lost Kingdom, Wonka, Mission Impossible: Dead Reckoning, Godzilla x Kong: The New Empire and the upcoming premiere of Beetlejuice Beetlejuice. Fans of Warner Bros. Discovery’s beloved collections will be entertained by Friends, the DC Universe, The Conjuring Universe, The Matrix and Sex and the City. On the other hand, for the first time, real-life stories from Warner Bros. Discovery’s renowned unscripted programming from Discovery, TLC, AFN, Food Network, ID and HGTV will be available in one streaming destination. Individual brand hubs on Max will feature worldwide hits including Deadliest Catch, Ghost Adventures, Property Brothers, Gold Rush, Dr. Pimple Popper and Selena + Restaurant. For the young and young-at-heart, Max will be home to kids’ brands Cartoon Network and CARTOONITO offering a wide selection of content for kids and families from Adventure Time, We Bare Bears and Tom and Jerry, to Looney Tunes and Teen Titans Go! Max will offer a choice of different plans with full details about pricing to be announced in the coming weeks and will vary by country and respective providers. These plans will include:
● Mobile: Stream on 1 mobile device at once, Standard HD video resolution, Watch only on mobile phone and tablet, 15 downloads to watch on the go (The Mobile plan is available in Indonesia, Philippines, and via select providers in Indonesia, Malaysia, Philippines and Thailand.)
● Standard: Stream on 2 devices at once, Full HD video resolution, Watch on more devices including TVs, 30 downloads to watch on the go
● Ultimate: Stream on 4 devices at once, 4K UHD and Dolby Atmos as available, Watch on more devices including TVs, 100 downloads to watch on the go (limits apply)
The Max app will be available for subscription through Max.com and through select partners with additional details to be announced in the coming weeks ahead of its official launch. Current HBO GO subscribers will have their account migrated to Max upon launch and be able to enjoy more of what they have watched and what they can indulge on.
