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(Image Source: European League Of Football) |
DAZN, the world's leading sports entertainment platform, has officially forged an eight-year partnership agreement with the European League of Football (ELF) that will see the former broadcast all 101 games of the 2025 season, becoming the exclusive OTT provider with a new ‘ELF Game Pass’ product and will become the single destination where fans of the competition can watch every game. This deal will grow the reach, discoverability, and global popularity of ELF as ELF Game Pass will join NFL Game Pass, National League, Rally TV, PGA Tour Pass and FIBA’s Courtside 1891 as a standalone add-on channel within the DAZN platform. All these channels are available as part of an enhanced and upgraded DAZN subscription or as a standalone service, offering fans unparalleled choice and customisation.
With DAZN, ELF will be available in over 200 markets across multiple internet-enabled devices and distribution channels and benefit from DAZN’s marketing expertise and innovative product development. The flexibility and delivery-focused nature of DAZN’s platform enables live and on-demand content to be streamed at scale while also providing the capability to localise in key markets. “The long-term partnership with DAZN marks a landmark moment in ELF’s history. With DAZN at our side, we can continue to drive forward our vision of establishing American football as an integral part of the European sports scene and popularizing it worldwide. The combination of an innovative platform and enormous reach will allow us to bring the games and stories of the ELF to millions of fans around the world. This is a huge step for the league, its franchises and football in Europe. We are convinced that this collaboration will play a key role in growing our fan base, further igniting passion for the sport and taking the European League of Football to a new level,” said ELF Managing Director Zeljko Karajica. DAZN Group Chief Executive Officer (CEO) Shay Segev said, “The European League of Football is a dynamic newcomer in European sport. As the International Home of NFL Game Pass, DAZN is driving the rapid growth in popularity of American Football in Europe. The ELF has proven its potential to drive this further. Our mission at DAZN is to offer the most attractive and diverse experience, and the ELF shares this ambition with it high-energy content. With this partnership, DAZN will create a global home for the ELF, reaching new audiences and growing the popularity of American Football in Europe.” The fifth season of the European League of Football kicks off in mid-May with 16 teams from nine nations including defending champion Rhein Fire, Berlin Thunder, Hamburg Sea Devils, Munich Ravens, Stuttgart Surge, Frankfurt Galaxy, Cologne Centurios (all Germany), Vienna Vikings, Raiders Tirol (both Austria), Fehérvár Enthroners (Hungary), Panthers Wroclaw (Poland), Prague Lions (Czech Republic), Helvetic Mercenaries (Switzerland), Madrid Bravos (Spain), Paris Musketeers (France) and newcomer Nordic Storm (Denmark).
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(Image Source: Hexagone MMA) |
Meanwhile, DAZN returns as as one of the global broadcasting partners of the France-based premier European MMA brand Hexagone MMA which promises to bring the very best of mixed martial arts to millions of households worldwide while continuing to expand its fanbase and exposure. “We’re delighted to renew our collaboration with DAZN. This partnership provides visibility for our organization and ensures that fans in key markets such as the US, Canada, Japan, Africa, Oceania, Spain, Italy and Germany can immerse themselves in the excitement of MMA. Reaching millions of households worldwide with presence in around 150 countries marks an exciting new chapter for us,” said Hexagone MMA Co-President and Fighting Spirit President Laurent Pourrut. “DAZN’s unmatched global reach and cutting-edge technology will support Hexagone MMA in expanding its audience of fans around the world. DAZN’s customers already enjoy a wide range of thrilling fight sports content on our platform and Hexagone MMA is a compelling addition to our content portfolio,” said DAZN CEO of Growth Markets Pete Oliver. Hexagone MMA is rapidly establishing itself as a major player in the European MMA landscape, earning a reputation as a leading organization. In 2024, the promotion hosted 15 events, captivating audiences not only in France but across Europe, including Belgium, Germany, and the Netherlands. Its broadcast reach now extends to over 150 countries worldwide, engaging more than 100 million households. Capitalizing on this success, the 2025 season promises to further elevate Hexagone MMA’s profile with 20 events planned across Europe in countries such as France, Hungary, the Netherlands, the UK, and Belgium. With over 5,000 fans expected at each event, Hexagone MMA continues to solidify its position as a dominant force on the global MMA stage. The 2025 season is shaping up to be an unforgettable spectacle, featuring an exceptional lineup of renowned and emerging MMA talent. DAZN will make these events available to fans through a high-quality streaming experience designed to engage a passionate and growing MMA audience worldwide. This partnership between Hexagone MMA and DAZN aims to elevate the sport’s visibility and accessibility while inspiring the next generation of athletes and fans.
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(Image Source: E1 Series) |
DAZN will also broadcast all sessions of the second annual UIM E1 World Championship presented by PIF, the world's first and only all-electric raceboat series – an innovative racing series backed by famous team owners including Didier Drogba, Will Smith, Steve Aoki and Rafael Nadal – for free. The final race of the series will be broadcast exclusively by DAZN across key international territories including Canada, DACH (Germany, Austria and Switzerland), France, Italy, Spain, Portugal, New Zealand and Japan. With DAZN’s unparalleled scale – streaming a mix of live and non-live content in over 200 markets – this partnership gives E1 a platform to engage a truly global audience, bringing the unique racing series to more fans as its second season heats up. The agreement will see DAZN not only stream highlights from group stages and qualification sessions globally but also create exclusive content featuring E1’s stellar list of celebrity owners and male and female pilots. This deal builds on a successful partnership between E1 and DAZN for the Championship’s debut series which saw a season of thrilling racing culminate in a victory for Team Brady owned by NFL icon Tom Brady. The Championship’s second season will be more electrifying than the first with new teams and with racing action taking place against the backdrop of iconic global cities – culminating in a season finale in Miami. E1 CEO Rodi Basso said, “At E1, we’re driven by innovation and pushing the boundaries of possibility. In DAZN, we have a broadcaster who shares our vision to engage the sports fans of the future through technological advancement and unique sporting entertainment. In season two, we continue in our mission to redefine racing on water, providing sports fans across the world with a compelling sports product at the intersection of motorsport, entertainment and sustainability. Fans can expect more drama, jeopardy, and adrenaline as the RaceBirds take flight once again.” Segev said, “DAZN and E1 are both dedicated to building an experience which engages fans across the world with new and innovative content. By extending our partnership with E1, DAZN will continue to deliver one-of-a-kind entertainment to fans, merging cutting-edge technology with unparalleled sporting action.”
The ambitious growth of ELF, Hexagone MMA and E1 alongside other top global sports organizations aligns with DAZN’s commitment to bring the most exciting sports content to fans worldwide. DAZN is a global leader in sports entertainment, streaming over 90,000 live events annually, and the home of fight sports. With approximately 300 million viewers across more than 200 markets, DAZN’s unparalleled reach, cutting-edge proprietary technology, and extensive portfolio of sports content make it the perfect partner to amplify electrifying events of innovative and engaging sports organizations.