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| (Image Source: Orange Magazine TV/Singlife Philippines) |
Singlife Philippines, the country’s leading digital life insurer, takes center stage in the world of running as the Title Sponsor for the Philippine Marathon Majors (PMM) 2026 — a groundbreaking, first-of-its-kind nationwide series that officially puts the Philippines in the league of international marathon majors. As Overall Title Sponsor, Singlife secures naming rights for the entire PMM series, now officially called the “Singlife Philippine Marathon Majors” with SM Supermalls serving as presentor and the support of the Department of Tourism (DOT), and will headline five of the eight marquee races across key cities in the country: Iloilo on April 12, Cebu on July 12, Davao on August 15, Clark on September 20, and Cagayan de Oro on December 13.
This historic partnership not only cements the Philippines’ presence in the global running calendar, but also introduces an innovative twist — registered PMM participants will have access to Singlife’s insurance coverage as part of their race registration. Coverage will start even before race day, with runners also gaining access to exclusive post-event offers, underscoring Singlife’s commitment to helping Filipinos protect themselves while pursuing their passions. This includes Singlife Credits, digital credits registered PMM participants can use to pay for insurance premiums or top-up existing policies within the Singlife Plan & Protect App, and special rewards for podium finishers. The sponsorship also marks a major step in Singlife’s goals for geo-expansion, catapulting the Singlife brand across the Philippines through the nationwide marathon series. By bringing the Singlife name to thousands of runners and spectators from different regions, the partnership expands reach and strengthens brand visibility beyond Metro Manila.
“Running is more than a sport. It’s discipline, preparation, and a lifestyle. Being part of the Philippine Marathon Majors allows us to champion the health, resilience, and aspirations of every runner — no matter where they are in the country — while also sparking important conversations around financial independence. Through this partnership, we aim to reposition insurance and financial protection as a fun, relevant discovery and a true necessity in people’s lives, woven naturally into the things Filipinos are most passionate about. It’s a proud moment for the country, and for us, to be part of this historic milestone that brings the marathon experience to more Filipinos nationwide,” said Singlife Philippines CEO Lester Cruz. “This is a milestone for Philippine running. With Singlife as our Title Sponsor, we’re not just staging races. We’re elevating them to world-class status, with the added security and peace of mind of having insurance coverage built into every runner’s journey,” said RUNRIO Inc. President and CEO Rio De La Cruz.
Completing the race roster are the Ayala Philippine Marathon 2026 on February 22, the Galaxy Manila Marathon on June 7, and the Trilogy Run Asia National Finals on November 8, making this the country’s most extensive marathon circuit to date. All marathon routes are certified by World Athletics and the Association of International Marathons and Distance Races (AIMS), ensuring that Filipino runners experience globally recognized standards of competition. The series is also sanctioned by the Philippine Athletics Track and Field Association (PATAFA). The top performers will be rewarded with Php100,000 for the first place, Php50,000 for second, Php30,000 for third, Php20,000 for fourth, and Php10,000 for fifth. A brand new car will also be raffled to the participants in each of the races. Finishers of the Singlife Philippine Marathon Majors will also receive a unique medal, one to commemorate every marathon they finish which could be accomplished in more than one year. "It's a commitment, so you can finish all eight majors maybe in two to three years, or even five. We're in it for the long haul," said de la Cruz.
With this landmark partnership, Singlife strengthens its commitment to the running community, ensuring a lasting presence in Philippine and global marathon history. The Singlife Philippine Marathon Majors 2026 is set to inspire not just faster finishes, but stronger, more financially empowered lives.
