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| At the nubia NEO 5 Series launch event at SM Megamall Fashion Hall, L-R: ZTE Philippines General Manager for Terminals Lian Zhaojun (Gavin), ZTE Asia Pacific (APAC) Senior Marketing Manager Willian Hu, ZTE Mobile Devices Product Line General Manager Li Hongyu, ZTE Vice President and President of Southeast Asia Wang Zhuo, ZTE Senior Vice President and President of Mobile Devices Ni Fei, ZTE Vice President and Mobile Devices General Manager of Mobile Internet Bai Keke Vice, ZTE Vice President Wang Yi, ZTE Mobile Devices South Asia and Southeast Asia CEO Li Zhiqiang (Justin) (Image Source: GamingPH.com/nubia Philippines) |
nubia launched the NEO Series in the Philippines, which is seen as one of the brand's key markets, during the recent “Enter The NEOverse: Born To Win” event held last March 28, 2026 at the SM Megamall Fashion Hall. Christened as the NEOverse, the event opened its doors to hundreds of gamers, cosplayers, and tech enthusiasts who explored interactive game stations and immersive booths powered by brand partners Tianlala — who gave away free drinks and ice cream, and Geely — who gave attendees the chance to win a Geely GX3 Pro S through a raffle promo.
The launch was met with strong demand led by the flagship nubia NEO 5 GT 5G, which was the top-selling model, followed closely by the nubia NEO 5 Pro 5G and nubia NEO 5 5G. “We’re really grateful for the warm support Filipinos have shown for the nubia NEO 5 Series, and for the strong turnout at our NEOverse event. It was great to see fans take advantage of our exclusive promos and new customers enjoy our on-site bundles. This is all part of our goal to make high-performance devices more accessible to Filipino gamers,” said nubia Philippines Country Head and ZTE Philippines General Manager for Terminals Gavin Lian. The launch was packed with energy featuring gaming challenges, raffles, and exclusive promos where attendees scored nubia smartphones, accessories, and limited-edition merchandise. Customers who purchased the nubia NEO 5 Series also enjoyed event-only bundle deals. A major highlight of the event was a live show match with ONIC Philippines and the appearance of brand ambassador Sanya Lopez who lit up the stage with a special performance and had a lively meet-and-greet session with fans. “We’ve been very excited to bring the nubia NEO 5 Series to the Philippines. It delivers advanced, high-performance features typically found in top-tier devices in a way that’s more accessible to the local market. Powered by REDMAGIC Lab engineering, it reflects our commitment to giving Filipino users a stronger and more competitive smartphone experience,” said Lian.
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| nubia Philippines brand ambassador Sanya Lopez at the “Enter the NEOverse: Born To Win” event at SM Megamall Fashion Hall (Image Source: GamingPH.com/nubia Philippines) |
The nubia NEO 5 5G sets a solid foundation for everyday gaming, pairing a high-refresh-rate display with dependable battery life. Stepping up, the nubia NEO 5 Pro 5G delivers stronger processing power and sharper visuals to handle more demanding play. At the top end, the nubia NEO 5 GT 5G raises the bar with advanced cooling, responsive shoulder triggers, and optimized performance for extended sessions. Across the lineup, REDMAGIC Lab-inspired engineering ensures high-end gaming features are more accessible, bringing performance-driven innovation to a wider audience. "We believe that gaming is not just for gamers; everyone can be a gamer. It's all about your experience. You can just play minimal gaming like Candy Crush, or just do casual gaming. And that’s okay. With our launches, we believe that it’s inclusive for everyone. Everyone is welcome. We love having the community together with our devices," said ZTE Philippines Public Relations Manager Paula May Palo.
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| ONIC PH members, L-R: BLUFFZY (Gold Lane), HAZE (Head Coach), BRUSKO (Roamer), KIRK (Exp Lane), SAVERO (Gold Lane), RYOTA (Exp Lane), and K1NGKONG (Jungler) (Image Source: GamingPH.com/nubia Philippines) |
The nubia NEO 5 Series is now available nationwide through authorized nubia stores and official online platforms and are priced at ₱11,999 for the nubia NEO 5 5G, ₱14,999 for the nubia NEO 5 Pro 5G, and ₱17,999 for the nubia NEO 5 GT 5G.
