MTVph: The Rebirth of the Music Revolution

ENTERTAINMENT | August 3, 2017

Guys, this is MTVph, yo!! And this is no joke. (Image Source: MTVph via Twitter)
On the first day of the month before the start of the much-awaited long holiday season in the Philippines, young and old Filipino viewers have tuned in to the rebirth of a new music revolution as Viacom International Media Networks and Solar Entertainment Company relaunched MTV Philippines anew and eventually officially rebranded the channel as MTVph. 

The new MTV channel in the Philippines began its broadcast with dedicated programming that cater to the Filipino audience ranging from popular music and youth entertainment shows to special international music programming based around artists who are unique to the youth entertainment brand. These programs include well-known original MTV shows such as Ridiculousness, Ex On The Beach, Are You The One, Vidiots, Clickbait, 16 and Pregnant, Simply AF, and the hot and fresh Siesta Key! among others.

Other than that, MTVph is also showcasing a progressive introduction of localized content which aims to introduce local music talents and up and coming acts. In fact, included in the debut of MTVph is Daily Dose which airs everyday at 6:00 pm featuring local sounds up to cross-land tunes and even from chart toppers to today's biggest hits. Making the rounds for the newly-rebranded music channel are MTV Injected, a local segment that showcases the coolest and trending happenings around the Metro from music events to pop culture and the live and exclusive broadcast of the 2017 MTV Video Music Awards featuring global pop sensation Katy Perry as host and performer.

In the coming months, music lovers and pay TV viewers may expect more from MTVph as it sets to redefine entertainment for young Filipinos and celebrate their lifestyle as well as championing homegrown and international music and re-energize the local music scene. These include the live and exclusive broadcast of the 2017 MTV European Music Awards on November as well as more local programming and original productions that would delight young audiences in the coming months.

MTVph is now seen on Cignal Channel 151, Skycable and Destiny Cable Channel 71, Dream Satellite Channel 9 and Cablelink Channel 2. For more details and updates, visit MTVph's official Facebook page and follow @MTVph on Twitter and Instagram. Indeed, the revolution is on with MTVph and this is no joke.

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