Shopping
in malls, supermarkets and department stores continue to become a norm during
the long holiday season in the Philippines, but more tech-savvy consumers are
also beginning to embrace their own ways of making holiday shopping more
enjoyable and convenient according to data generated from various platforms of
Voyager Innovations Inc., more particularly Paymaya and Takatack.
Many
Filipino millennials are using their smartphones and mobile devices to browse
on the hottest buys on online shopping sites and eventually purchase them via
their mobile wallets. Paymaya has been no doubt the best choice for them to perform
cashless transactions in their own way and complete their own shopping list
without any worries considering that most of its users are from the millennial
market and they enjoy up to 20% discounts on their purchases given to them by
Lazada during their giant online sales.
On
the other hand, Takatack's own report reveals that most Filipinos are getting
interested in the latest deals on electronic products. Of course, eight of the
top ten products in Voyager's online shopping and e-commerce platform are in
the said category. Among the most purchased products within that category include
powerbanks, Bluetooth speakers and even smart watches. Such an overwhelming
reception from the millennial market is a testament to the strong purchasing
power recorded throughout the holidays without any doubts.
