A Bigger Search For The Happiest Pinoy On The Roll

LIFESTYLE | June 4, 2018

Search For The Happiest Pinoy Logo
(Image Source: Cebuana Lhuiller/INQUIRER.net)
Cebuana Lhuiller, the largest microfinancial services company in the Philippines, has formally opened its search for the Happiest Pinoy of 2018. Now on its tenth year, the competition celebrates the Filipinos' indomitable spirit of resiliency and positivity and honors those who best represent these values. But this year will be different as it is slated to become bigger and better. 

It is without question that the Philippines is one of the happiest countries in the world as stated in different international surveys. Based on these reports, many Filipinos are showing their own positive outlook in life despite economic uncertainties, financial upheavals and even political controversies happening in the country. Cebuana Lhuiller always believes that Filipinos are the most resilient people in the world, and it is only fitting for the company to honor and recognize their positivity and happiness amidst life's toughest challenges through the Search For The Happiest Pinoy.

This year's Search For The Happiest Pinoy is poised to be the most inclusive as it covers the following categories: youth, senior citizens, Overseas Filipino Workers (OFWs), lingkod bayan, professionals, Filipino workers, entrepreneurs, employees, persons with disabilities (PWD), and the LGBTQ (lesbian, gay, bisexual, transgender, queer) community. Third-party nominations are not needed in this year's competition as those who are interested in joining the search can participate by either SMS, online via www.happiest-pinoy.com/register.aspx or submitting their application form at any of Cebuana's 2,200 branches nationwide.

Cebuana Lhuiller and a panel of judges representing the academe and the business community, as well as past Happiest Pinoy winners, will pick a finalist from the applications in each category. These finalists will win Php50,000 each. However, the Happiest Pinoy for 2018 will be picked among the ten category winners and win a grand prize of Php2 million tax-free. The grand winner of Cebuana Lhuiller's Search For The Happiest Pinoy 2018 will eventually join an exclusive group of Happiest Pinoy winners which includes Winston Maxino (2009), Rommel Arellano (2012), and Richardson Navor (2015) among others.

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