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| (Image Source: Adgully.com/VIDAA USA) |
"I am proud that we teamed up with the NBA since it is one of the most popular leagues in the world. Our mission is to bring the finest sports entertainment - both global and local - to fans at the touch of a button. We will enable the best experience for our consumers and NBA fans in every corner of the world," said Guy Edri, VIDAA Executive Vice-President for Business Development. On the other hand, NBA Senior VP for Global Media Distribution and Business Operations stated that VIDAA's wide reach and strong commitment in promoting NBA League Pass will help the league continue to grow the game of basketball in priority markets around the world.
NBA League Pass provides the most comprehensive live and on-demand access to an entire season of NBA games with live stats, alternative audio and multiple viewing options. League Pass subscribers will have access to the service's Next-Generation game viewing enhancements including new camera angles, multiple in-language streams, celebrity influencer commentary, in-depth analytics and statistical graphics and social media integration. VIDAA users will have the option to purchase from a variety of subscription packages depending on their location.
On January 2020, VIDAA announced a completely revamped version of the VIDAA TV platform including a new user experience and integration of content providers, putting the user and their habits at the center of a new and unique television viewing experience. The platform incorporates a centralized user management, advertising and billing system which simplifies the user experience and provides viewers a more direct way of accessing the content they want and prefer to enjoy.
