(Image Source: PhilStar.com/Puregold) |
Enter the Puregold Channel, a groundbreaking move by one of the leading supermarket chains in the Philippines in order to engage customers and expand its digital footprint. With the continuing rise of online consumption brought about by the so-called "stay home" lifestyle, Puregold utilizes two of the most popular social media services in the world - Facebook and YouTube - to house its own program offerings aimed at bringing entertainment that cater to a wide variety of interests. The digital channel will also provide limitless opportunities for branded messaging and segments, sale offers and ultimately an instant link to frictionless transactions.
Viewers will be hooked and engaged with weekly episodes of "Luto Mo, Negosyo Mo, Panalo!", "The Ha Ha Hour", and "Playtime Panalo". Hosted by television personality Arra San Agustin, "Luto Mo, Negosyo Mo, Panalo!" is a unique way of presenting culinary recipes done in a light and easy manner and features valuable knowledge on how to get into the entrepreneurship side of food preparation which is indeed a growing trend since the start of the pandemic. On the other hand, popular lounge comic Alex Calleja is out to deliver his sought-after brand of humor and joy through the comedy-themed show "The Ha Ha Hour".
Finally, would it be more exciting if you have a chance to win prizes as an online contestant in a game show even from the safe comforts of home, especially when you have Luis Manzano as the host plus the hilarious banter of his equally entertaining co-hosts that can knock your socks off literally? Well, "Playtime Panalo" may be just that if it's the case. Online subscribers and viewers will have the chance to be chosen as home partners, live out their game show contestant dreams, and play for exciting prizes. These Puregold Channel shows are available for online viewing on Facebook and YouTube and brought to you by someone who's always around to help you become a winner in life. And that might be, as you have guessed, Puregold!!