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| Eight-division Filipino world boxing champion and honorable Philippine senator Manny "Pacman" Pacquiao all smiles and showing his thumbs up as the newest brand ambassador of Globe Telecom with president and CEO Ernest Cu (Manny's left), chairman Jaime Augusto Zobel De Ayala (Manny's right) and other officials who bear witness to the momentous occasion. (Image Source: The Philippine Star) |
Globe Telecom, the premiere purveyor of the Filipino digital lifestyle experience, has officially introduced twelve-time, eight-division world boxing champion and Philippine senator Manny "Pacman" Pacquiao as its newest brand ambassador in line with its position to stay closer to its customers who are reeling from the impact of the pandemic and the current economic downturn.
"Manny is the epitome of a true global Filipino, a homegrown talent who rises above the challenges to bring pride to the country. Much like Manny who remains unfazed by the challenges of the pandemic, Globe has remained steadfast in providing Filipinos with digital solutions, mobile and internet services that have become lifelines under the new normal," said Globe Telecom President and CEO Ernest Cu. "Globe has always been an active supporter of local talent. Globe and Manny share a common desire of uplifting people's lives, which makes him a fitting ambassador for us."
"Ang pandemyang ito, at ang mga kaakibat na suliraning pangkabuhayan, ang pinakamatinding labang hinaharap ng bawat Pilipino. Ako ay nakikiisa sa sambayanang Pilipino, kasama ang Globe, sa laban na ito," said Sen. Pacquiao. He shares, "ako ay nagagalak na maging katuwang ng Globe sa paghahatid ng mensahe ng pag-asa sa aking mga kababayan, anumang kalagayan sa buhay, sa mapanghamong panahong ito." On the other hand, for Globe Telecom Chairman and Ayala Corporation CEO Jaime Augusto De Zobel Ayala who also attended the signing ceremony, "at a time when the country is facing so many challenges, Manny's life story remains an inspiration for every Filipino even in this time of pandemic - a constant reminder of the Filipino's strength, talent and tenacity to overcome every difficulty."
During the signing ceremony, Globe also announced the partnership will pave the way for Pacquiao's upcoming fights to be made exclusively available for live online streaming in the Philippines on UPSTREAM, the country's newest Transactional Video On Demand (TVOD) online streaming service, in partnership with digital booking platform for on-ground and online cinematic experiences GMovies. With these digital platforms available, Filipinos will be able to enjoy Manny's fights live which were highly regarded as a national spectacle. "It is indeed a source of pride to partner with Manny Pacquiao, the People's Champ. His legendary boxing career is a never ending source of Pinoy inspiration to always strive to be better. This same inspiration goes in line with our vision for UPSTREAM to become the best entertainment platform for the Filipino. It is with great privilege and honor that UPSTREAM will air Manny's next fight through live internet streaming to the Filipino people," said UPSTREAM partner Dondon Monteverde.
