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| (Image Source: ABS-CBN Corporation) |
As ABS-CBN continues to strengthen its digital presence to make its content accessible to audiences across various platforms, ABS-CBN Entertainment has achieved a new milestone by becoming the most viewed and most subscribed YouTube channel in Southeast Asia. The main YouTube channel of the premiere media and entertainment company in the Philippines has topped all channels across the region after racking up 32.7 million subscribers and over 43 billion lifetime video views as of February 2020 based on data from global video measurement and analytics company Tubular Labs.
“We thank everyone who subscribe to our YouTube channel and continue to watch ABS-CBN entertainment shows. We share this milestone with all our Kapamilyas who continue to love and support our programs. We will continue to create compelling stories and engaging experiences that give joy and inspiration to our audiences as we find more ways to reach and serve our Kapamilyas,” said Cory Vidanes, ABS-CBN’s chief operating officer for broadcast. The channel's subscribers can look forward to upcoming ABS-CBN shows this year including the inspirational drama series "Huwag Kang Mangamba", Erich Gonzales' "La Vida Lena", Tagalized episodes of the Asian drama series "Count Your Lucky Stars" starring Jerry Yan, "Init Sa Magdamag" and "Almost Paradise", the first American TV series shot entirely in the Philippines and co-produced by ABS-CBN. All of these will be made available via Kapamilya Online Live, which offers livestreaming of ABS-CBN shows and Kapamilya classics and allows viewers to catch up on the latest episodes through on-demand viewing for up to seven days.
“Kapamilya Online Live is a major contributor to the success of ABS-CBN Entertainment’s YouTube channel and offers a new viewing experience in the digital platform. We are grateful to our subscribers for regularly tuning in and appreciating the authenticity of interactions during the live chat and gap shows,” said ABS-CBN’s digital content publishing head Richard Reynante. Some of the most watched currently airing ABS-CBN shows on the YouTube channel include “FPJ’s Ang Probinsyano,” “Ang Sa Iyo Ay Akin,” and “It’s Showtime,” shared Reynante. While ABS-CBN Entertainment’s YouTube channel serves to augment the network’s total reach in the country beyond cable, satellite TV, and free TV, its success also proves that ABS-CBN’s content is able to cross borders and meet the growing demand for content online, according to its digital head Jamie Lopez. He said, “As storytellers, our goal is to not only follow where our audiences are but also create new audiences and ensure that our services reach as many people as possible through our portfolio of digital platforms such as iWantTFC, KTX.PH, and MOR Entertainment, among others.”
Other ABS-CBN YouTube channels that rank among the most subscribed and most viewed in the Philippines are ABS-CBN News (11.8 million subscribers and 7.4 billion views), Star Music (6.2 million subscribers and 2.5 billion views), “Pinoy Big Brother” (4.2 million subscribers and 2.3 billion views), Star Cinema (4 million subscribers and 1.2 billion views), “The Voice Kids Philippines” (2.6 million subscribers and 1.4 billion views), and The Squad Plus (2.8 million subscribers and 245 million views).
