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| (Image Source: FITE) |
Following the acquisition of leading live music streaming platform Verzuz founded by renouned music stars Swizz Beatz and Timberland last March 9, TrillerNet (Triller Holdings Company, LLC) has officially announced the acquisition of FITE, the premier global live event, PPV (Pay Per View), video on demand (VOD) and streaming service for sports and entertainment. The newly forged deal gives the parent company of the global AI-driven short video sharing app Triller a major foothold in the live event and PPV streaming space, expanding the reach of the company's fast-growing AI-powered content and distribution ecosystem and allowing it to continue investing in new lifestyle and entertainment programming.
"FITE has been a fantastic partner, and the synergy between the two businesses and teams was clear from day one," said Bobby Sarnevesht, Chairman and Co-owner of Triller, and Ryan Kavanaugh, Co-owner of Triller, jointly. "With our acquisition of FITE, we bring into TrillerNET their stellar technology, valuable customer and content partner base, and one of the most experienced executive teams in this space. The deal represents our ambitions to not only expand Triller Fight Club and grow FITE's distribution relationships, but also to reimagine what, how and when premium music, sports and entertainment is delivered to today's audiences." "Triller has an exceptionally visionary executive team that is revolutionizing the world of sports and entertainment. We are very excited to be a part of and play a role in this process," said Kosta Jordanov, FITE Co-Founder and CEO. "As part of the TrillerNet, FITE will become the exclusive global digital distributor of all Triller Fight Club events going forward, and this content relationship is planned to expand in exciting new ways. We will continue to work with and serve all our content partners, and we look forward to bringing Triller's significant user base and promotional clout to all the major events we carry on the FITE platform."
Triller is used by musicians, athletes, digital talent and other culture-setters and serves hundreds of millions of fans across the globe while providing specialized opportunities for major brands across sports, music, entertainment, fashion and pop culture. The acquisition of FITE is a key strategic addition as Triller seeks to capture the burgeoning 'culture graph', the next generation of creators and users leading the move to Internet 3.0. "With over 10 million users, FITE is the perfect long-form platform for Triller to continue releasing its cultural content spanning fighting, sports, fashion, music and pop culture," added Ryan Kavanaugh. "We have officially completed our 360-degree content engine with this acquisition." TrillerNet also owns Triller Fight Club, a live event platform in partnership with Snoop Dogg that reimagines boxing as four-quadrant entertainment, and Triller TV, a long-form digital content streaming platform with more than 65 original half-hour digital series from trendsetters such as Jennifer Lopez, The D'Amelio Family, 2 Chainz, Jake Paul and Perez Hilton among others.
With over ten million users and 4 million registered sports and entertainment fans worldwide, FITE has streamed over 5,000 different live events over the past five years headlined by the most elite combat sports brands across the globe including WWE, All Elite Wrestling, IMPACT Wrestling, New Japan Pro Wrestling (NJPW), Ring Of Honor (ROH) Wrestling, National Wrestling Alliance (NWA), ONE Championship, BRAVE Combat Federation, Top Rank Boxing, Premier Boxing Champions (PBC) and Matchroom Boxing. FITE also has the most scalable and reliable live digital streaming capabilities, a large royal audience for premium events and content relationships with over 300 sports rights holders across five continents. In collaboration with its partners, FITE has been an exclusive streaming service for some of the biggest names in combat sports including Manny Pacquiao, Floyd Mayweather Jr., Mike Tyson, Tyson Fury, Canelo Alvarez, Gennady Golovkin, Vasilly Lomachenko, Roy Jones Jr., and Terence Crawford among others as well as boxing matches of YouTube celebrities KSI, Logan Paul and Jake Paul.
For more news and updates on FITE and the latest in combat sports, visit www.FITE.tv and @FITE on Facebook, Twitter and Instagram.
