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| (Image Source: INQUIRER.net/Cebu Pacific) |
The COVID-19 pandemic introduced all walks of life to the new normal. Many businesses are now ramping up their digital transformation efforts in order to continue serving their customers amidst the threat of the ongoing global health crisis. For example, contactless flights were unheard of in the country a few years ago before the pandemic started. Thanks to Cebu Pacific (CEB), these are completely possible. CEB leads in digital innovation and transformation while revolutionizing the customer experience and booking behavior through its new technologies, products and services offered.
Besides the ease and convenience of digital booking and payments, Cebu Pacific has also enhanced its "Manage Booking" portal to allow passengers to correct and update information as needed such as misspelled names, birthdates and addresses; easily manage group bookings; and update contact information to directly receive notifications via email and SMS. The airline has also further improved its online check-in experience with self-serving bag-tagging kiosks at NAIA Terminal 3 to further lessen physical interaction between passengers and staff, thus making the journey even safer and more contactless. Aside from the regular seat sales, CEB offers products to make every Juan's experience more convenient - inflight meals, seats, baggage allowance, insurance, hotel partners and transfers. These can be easily added online via the CEB website or mobile app, conveniently available at your fingertips and within the safe comfort of your own homes.
On top of these, the airline has also improved its chatbot named Charlie who is now able to instantly address the more common concerns of guests flying with CEB such as flight schedule and status, check-in process, itinerary and boarding pass retrieval or lead them to the right steps to address their concerns without having to speak with an agent. Cebu Pacific has also made significant improvements to its safety and sanitation procedures to help safeguard the health of its crew and passengers. Its aircrafts undergo stringent sanitaton and disinfection in accordance with global aviations standards before and after each flight. To date, about 95 percent of CEB's pilots and cabin crew members are already vaccinated and it is expected that the airline brand's inoculation on its employees will be completed within October. Moreover, the company likewise strives to ensure that all of its passengers have access to the most affordable RT-PCR tests as they prepare their requirements for travel. It currently offers an exclusive rate of as low as Php2,500 for RT-PCR tests through its laboratory partners and Php675 for antigen tests.
All these efforts have led to Cebu Pacific being awarded a seven-star silver rating by AirlineRatings.com for its COVID-19 compliance. “Even before the pandemic, our focus has always been the safety and overall journey of our passengers. CEB has been revolutionizing the future of travel in the country through its numerous digital innovations. We believe this is the way forward and we are on the right track as we continue to empower our passengers through our self-service processes. You can count on us to continue improving our service for everyJuan for #MoreSmilesAhead,” said Cebu Pacific Vice President for Customer Marketing Experiences Candice Iyog. To learn more on CEB's latest offerings as well as safety protocols and travel reminders, visit www.cebupacificair.com.
