More Filipino Homes Say Hello To Digital TV

ENTERTAINMENT, TECHNOLOGY | October 7, 2017

ABS-CBN TV Plus

More Filipino households are enjoying their own television experience via cable, direct-to-home satellite, and especially digital terrestrial television which they are now considered as "digitally-enabled". 

In fact, based on data from Kantar Media, 72% of households in Metro Manila have already bade their farewell to old analog TVs and made the shift to digitally-enabled platforms while the rest are still using the old technology. This is because more viewers are patronizing ABS-CBN TV Plus, the first commercially available digital television service in the Philippines which provides crystal-clear picture and sound quality and exclusive channels at an affordable one-time-only payment.

Kantar also states in its establishment survey which was being conducted last February, May and August that 55% of Metro Manila households without cable own an ABS-CBN TV Plus digibox which eventually comprises 22% of those living in the Mega Manila area that does not have cable as well.

Since its inception on February 2015, ABS-CBN TV Plus was able to sell more than 3.6 million units and boost the network's ratings in the Metro and nearby provinces which is quite a rare feat. Not only that, one of the black box's exclusive channels has been recently listed as one of the top five television channels in the Philippines today which happens to be the all-day movie channel Cinemo. Other exclusive channels that are available on TV Plus include DZMM Teleradyo, Knowledge Channel and the kids channel Yey.

By 2023, the Philippines will fully implement its transition from analog to digital terrestrial television using the Japanese ISDB-T standard which could benefit millions of households and it looks like ABS-CBN is leading the way of making the transition more accessible to every Filipino household thanks not only to the magical black box but also to its growing number of digital platforms and strong presence.

Anyway, the ABS-CBN TV Plus is still available in Metro Manila, Cavite, Laguna, Rizal, Bulacan, Nueva Ecija, Pampanga, Tarlac, Pangasinan, Benguet, Metro Cebu, Bacolod, Iloilo, Davao City and Cagayan de Pro for only Php1,499 and is yet to reach more provinces in the coming months. For more updates, visit tvplus.abs-cbn.com and follow ABS-CBN TV Plus on Facebook.

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